Vivendi Entertainment grabs international distribution rights to ‘The Secret Song’, France’s #1 new show in 2018
February 24, 2019

Vivendi Entertainment is glad to announce that it reached an agreement with DMLSTV to distribute the company’s latest hit shiny floor format “The Secret Song”.

The show recently premiered in France on TF1. It aired in primetime as “La Chanson Secrète” to huge ratings, becoming France’s #1 new show in 2018, on the leading French network which also airs “The Voice”, “Dancing with the Stars” and “Survivor”.

In each show, some of France’s most popular celebrities (singers, TV hosts, comedians, athletes…) seat in the middle of a stage on a special chair to watch other artists, friends or family surprise them with a new take of one of their (own) favorite song. They have absolutely no clue about what is going to happen on the stage in front of them.

Leader on general audience and every commercial target, the show was a huge success for TF1.

An average 5,1 million viewers watched the first episode which reached impressive shares:

  • 23,3% on 4+ (+15% vs TF1’s average in 2018)
  • 35,5% on W15-49, French main commercial target (+26%)
  • 42% on People 15-24 (+40%)
  • 38% on Children 4-14 (+31%)

Matthieu Porte, EVP International and Development at Vivendi Entertainment, says “We are so excited to collaborate with DMLSTV to make “The Secret Song” a global format like we’ve done with “Guess my age” or “Facing the classroom”. Leading broadcasters are all looking for the next shiny floor show that will gather the whole family in front of their screen. “The Secret Song” has this very rare potential”.

Arnaud Renard, EVP Creative Affairs at Vivendi Entertainment, explains “The show’s concept is so simple, efficient and catchy. It can be easily adapted to each broadcaster’s specific needs, generating a lot of buzz with spectacular and moving performances”.

Matthieu Vergne, Managing Director at DMLSTV, tells “We are really proud to have created such a strong show. We feel that the emotion it gave to both the participating celebrities and the viewers will perfectly translate to other cultures and networks. We can’t wait to produce more episodes for TF1 and networks around the globe”.

 

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